Keeping Up With Facebook

Keeping Up With Facebook: What Are Custom Audiences?

Custom Audiences are critical for retargeting your most valuable audiences on Facebook. As privacy concerns mount and third-party cookies phase out, it’s also more important than ever for retail mar...

Brennan Stark

Keeping Up With Facebook: What Apple’s iOS 14.5 Update Means for Retailers Advertising on Facebook

Apple recently implemented the framework for the AppTrackingTransparency (ATT) feature in iOS 14.5. The latest update requires developers to ask for permission to gather data and track iPhone and iPad...

Corey Feldman

Keeping Up With Facebook: Best Practices for Dynamic Creative

When Facebook debuted its dynamic creative feature in 2017, retail marketers were excited about the testing possibilities to determine which ads were most effective across the platform. Flash forward ...

Dan Kardon

Keeping Up With Facebook: What Are Ads in Instagram Explore?

Retail marketers on Instagram welcomed the inclusion of ads on the Explore feed in the summer of 2019. Explore helps brands get in front of the right Instagram users in real time. And in the visual-fi...

Dan Kardon

Keeping Up With Facebook: What Is Facebook Shops?

Consumers continuously want a frictionless shopping experience. Whether it’s in store or online, providing a seamless experience from discovery to checkout can be the difference between a sale and a...

Amanda Rudich

Keeping Up With Facebook: What Are Facebook Search Ads?

Facebook Advertising continues to create new areas of opportunity for advertisers to expand their visibility. The platform now lets e-commerce advertisers promote ads in its many placements, including...

Dan Kardon

Keeping Up With Facebook: What Are Dynamic Ads for Broad Audiences?

Facebook launched dynamic ads in 2015 to give retailers a new, automated way to retarget visitors that have taken action on their site. The company expanded on this idea in 2017 with the release of dy...

Dan Kardon

Keeping Up With Facebook: What Are Dynamic Ads?

One of the most popular ad formats on Facebook and Instagram Advertising is dynamic ads. These ads display across both platforms and retarget past visitors to your website or app with data-driven ads ...

Amanda Rudich

FREE ANALYSIS

READY TO POWER UP YOUR PERFORMANCE MARKETING CAMPAIGNS?

#Keeping Up With Facebook

Keeping Up With Facebook: What Are Custom Audiences?

Keeping Up With Facebook: What Apple’s iOS 14.5 Update Means for Retailers Advertising on Facebook

Keeping Up With Facebook: Best Practices for Dynamic Creative

Keeping Up With Facebook: What Are Ads in Instagram Explore?

Keeping Up With Facebook: What Is Facebook Shops?

Keeping Up With Facebook: What Are Facebook Search Ads?

Keeping Up With Facebook: What Are Dynamic Ads for Broad Audiences?

Keeping Up With Facebook: What Are Dynamic Ads?

Solutions

Company

Learn

Subscribe to our newsletter