Geotargeting | Sidecar

Back-to-School: 5 Fixes to Give Your Google Shopping Campaigns a Boost

August is just around the corner. And that means the second biggest retail season is upon us: back-to-school.

The NRF projects that shoppers in the U.S. will spend $83.6 billion stocking u...

Big Game? Big Google Shopping Opportunity – E-Commerce Marketing Minutes

Whether it’s March Madness, The Stanley Cup Finals, The Olympics, or this coming weekend’s Super Bowl Sunday, a huge sporting event usually means more searches for the competing teams — and t...

Mike Perekupka

10 Moves to Master Seasonality in Google Shopping

Google Shopping is never a “set it and forget it” proposition—especially if your product catalog experiences seasonality. Holiday. Spring. Back to school. Mother’s Day. Whatever your season...

Janelle Kozyra

6 Routes to Google Shopping Success for Auto Parts Retailers

There’s no such thing as cruise control for e-commerce pros in the automotive and motorcycle world. Thin margins, heavy competition, and massive catalogs full of obscure parts bring enough comple...

Phil Turicik

For E-Commerce, Will March Madness Bring on the Super Bowl Effect?

Here we go! March Madness. Regardless of John Oliver's opinion, Americans tend to go a little, well, mad for the annual NCAA tournament. So mad in fact, that according to some estimates, March Madness...

Mike Perekupka

SUBSCRIBE

THINK DIFFERENTLY ABOUT DIGITAL MARKETING FOR RETAIL

#Geotargeting

Back-to-School: 5 Fixes to Give Your Google Shopping Campaigns a Boost

Big Game? Big Google Shopping Opportunity – E-Commerce Marketing Minutes

10 Moves to Master Seasonality in Google Shopping

6 Routes to Google Shopping Success for Auto Parts Retailers

For E-Commerce, Will March Madness Bring on the Super Bowl Effect?