Expanded Text Ads

What’s the Difference Between Dynamic Search Ads & Responsive Search Ads?

Google continues to release new automation tools to simplify paid search advertising. Two of its biggest rollouts in recent years include Dynamic Search Ads (DSAs) and Responsive Search Ads (RSAs), bo...

Belle Phanawat

Keeping Up With Google: What Are Expanded Text Ads?

Google released expanded text ads (ETAs) in 2016. Initially, the expansion added an extra headline and grew the description to 80 characters. That empowered marketers to capture more real estate on th...

Mike Farrell

2019 Benchmarks: The Google Updates Impacting Retailers’ Search Marketing Strategy

Google rolled out several new features and updates across Google Ads over the last year, particularly in its paid search and shopping channels. Here at Sidecar, we’re seeing some of these updates pl...

Mike Baber

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#Expanded Text Ads

What’s the Difference Between Dynamic Search Ads & Responsive Search Ads?

Keeping Up With Google: What Are Expanded Text Ads?

2019 Benchmarks: The Google Updates Impacting Retailers’ Search Marketing Strategy