Customer Experience

Online Customer Experience: The Plot Thickens With Coupon Codes

If there is one place that retailers have complete control of the online customer experience it’s their websites. That’s the traditional view, but the reality, says Clean.io Chief Marketing Office...

Ellen Harvey

What Retailers Still Get Wrong About Customer Experience

Shopper expectations have reached new heights on the heels of the pandemic and emerging technology, says Blake Morgan, a customer experience futurist and author. Her own experience during the pandemic...

Ellen Harvey

4 Marketing Lessons From Retailers Who Are Mastering the Customer Experience

I don’t need to go into detail on how fierce competition is for digital marketers in the retail space. They are constantly determining how to outmaneuver other retailers and better engage shoppers. ...

Mike Farrell

10 Performance Marketing Trends Retailers Should Watch in the 2020s

10 Performance Marketing Trends to Watch in Retail in the 2020s

The performance marketing trends rippling through retail in the 2020s have a major phenomena in common: a focus on the customer experience. There is no such thing as a predefined customer journey anym...

Mike Farrell

2019 Retail Forecast: Thought Leaders Reveal 5 Opportunities to Watch This Year

As we enter the first weeks of 2019, and retailers finalize their plans for the year ahead, it’s important to understand what new opportunities are shaping the retail landscape. Throughout 2018, Sid...

Ellen Harvey

Customer Experience, Not Discounts, Is the Answer to the Brick-and-Mortar Problem: A Conversation With Sharmila Chatterjee

Retailers have been playing a price war game for years, with the victor supposedly being the store that offers the lowest priced item. Unfortunately, it’s a war that most retailers cannot win. Altho...

Ellen Harvey

Artificial Intelligence Is the Future of Everything, Especially E-Commerce

Walmart announced yesterday that its products will be made available to shoppers on Google Express, Google’s online marketplace. Industry experts see this as a move to compete directly with Amazo...

Kristin Maranki

Customer Experience: The #1 Focus of Performance Marketers

Performance marketing in retail is only growing more competitive and crowded. Efforts across performance marketing, e-commerce, digital, and branding need to be ever-more sophisticated to drive return...

Steve Tutelman

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#Customer Experience

Online Customer Experience: The Plot Thickens With Coupon Codes

What Retailers Still Get Wrong About Customer Experience

4 Marketing Lessons From Retailers Who Are Mastering the Customer Experience

2019 Retail Forecast: Thought Leaders Reveal 5 Opportunities to Watch This Year

Customer Experience, Not Discounts, Is the Answer to the Brick-and-Mortar Problem: A Conversation With Sharmila Chatterjee

Artificial Intelligence Is the Future of Everything, Especially E-Commerce

Customer Experience: The #1 Focus of Performance Marketers

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