It's that time of the year again, ladies and gentlemen. Though the end-of-year holiday shopping season has already begun for many retailers, we’re just two weeks out from its marquee event: the w...
Is the future of online retail…brick-and-mortar?
Probably not, but since late 2013, local inventory ads (LIAs) have been helping retailers bridge this gap between their physical retail ...
Google is always enhancing its products to help customers adjust to an evolving marketing landscape. And last week, it made the Google Shopping Products tab a little more, well, productive.
Google's AdWords interface can be a dizzying environment. With all the data points available, even the most battle-hardened e-commerce marketers can overlook or fail to properly employ AdWords’ l...