Mike Farrell | Sidecar

4 Ways Google Analytics Can Improve Your Google Shopping Campaigns

Google Ads is where a lot of the magic happens in Google Shopping, and with so much critical data right at your fingertips, you might not think to venture elsewhere when analyzing and adjusting you...

Mike Farrell

5 Ways Jewelry Retailers Can Run Smarter Google Shopping Campaigns

If you’re an e-commerce pro in the jewelry segment, you know that competition is high in PLA channels -- and it’s not just because Valentine’s Day is around the corner. Competition around pop...

Mike Farrell

Think Outside the (Retail) Box to Hit Your Google Shopping Goal

Any way you slice it, hitting and maintaining your goals are the most challenging parts of managing the Google Shopping channel. Even then, there’s no rest for the weary. Many e-commerce pros tell u...

Mike Farrell

Just Blow up Your Google Shopping Product Groupings, OK?

Still thinking about how to jump out in front of the competition in Google Shopping and other PLA channels? Let’s talk about that for a minute, because one suggestion we have for you ... and don’t...

Mike Farrell

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Authored by Mike Farrell

4 Ways Google Analytics Can Improve Your Google Shopping Campaigns

5 Ways Jewelry Retailers Can Run Smarter Google Shopping Campaigns

Think Outside the (Retail) Box to Hit Your Google Shopping Goal

Just Blow up Your Google Shopping Product Groupings, OK?

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