• SUBSCRIBE

    THINK DIFFERENTLY ABOUT DIGITAL MARKETING FOR RETAIL

    Join innovative marketers like you and stay connected with the latest data-driven research and commentary, direct to your inbox
    • Perspectives grounded in proprietary research, data, and experience
    • Expertise from digital marketers and analysts who understand your role, business, and vertical
    • Answers to critical digital retail marketing questions, before you’ve even asked them



Setting Up a Mobile Google Shopping Campaign for Maximum ROI - E-Commerce Marketing Minutes

In 2016, clicks to mobile Google Shopping ads more than doubled year over year. This exciting news for retailers seeking mobile shoppers also begs the question: How can I efficiently convert these clicks into sales? This is a valid concern: Mobile Google Shopping performance almost always differs from desktop. Some products perform similarly across devices. Others sell like crazy on desktop, but not on mobile. And still others outperform on mobile.
THINK DIFFERENTLY ABOUT DIGITAL MARKETING FOR RETAIL
Stay connected with the latest research and commentary from retail marketing leaders, direct to your inbox.
Get the resources to help you drive measurable marketing success.